Rhode Island Energy Little Things

While Rhode Island may be the smallest state in the union, its new public utility, Rhode Island Energy, is dedicated to helping its 770,000 commercial and residential customers do big things when it comes to energy efficiency and sustainability. Our charge: develop an overarching campaign platform to raise brand awareness and educate all customers on the value of energy efficiency and the programs that can help. The “Little Things” campaign provided an approachable, unified platform to show Rhode Island Energy customers how taking small steps can lead to bigger results—for their businesses, homes and world.

View all of the Rhode Island Energy creative